Menara Bank Danamon
As the corporate headquarter of Bank Danamon, one of the most influential financial institutions in the country, this building is located at the center of Jakarta’s diplomatic district. Its striking architectural outlook shaped as an irregular stack of boxes makes the building an easily-recognized addition to the city skyline.
Our environmental design concept embodies Danamon’s corporate identity by bringing sparks of orange and yellow to a black background and making every sign noticeable in its surrounding. The signage shapes were derived from the building’s exterior facade, resulting in a unique configuration that embraces its architecture. This branding approach was infused into the corporate identity and into the public spaces to enhancing the a sense of place as a whole.
2014 – 2016
PT Bank Danamon Indonesia Tbk
Tange Associates & PDW Architects