Revo Town
Branding, Placemaking
Revo Town is a vibrant shopping center in Bekasi, a thriving satellite city in the east of Jakarta. After its acquisition by Farpoint, an award- winning property unit of Gunung Sewu Group, the retail centre had adopted a new concept that transformed the place in entirety from the tenancy mix, zoning, to its overall look.
Formerly known as Bekasi Square, our branding solution gave it the revamp that it needed to become the city’s modern and sophisticated lifestyle destination. The name Revo, extracted from the word ‘revolution’ was crafted into an eye-catching visual that features patterns of repeating lines to symbolize the aspect of movement in the word “revolving”. Bright colours of yellow and orange are used to further enhance the lively effect on the property.
2015
PT Kilap Propertindo